Beach Ball, HTC announce TV, Internet package deal

HTC and Beach Ball Classic officials announced that streaming video and live television coverage of 22 Beach Ball Classic and three CresCom Bank Holiday Invitational games will be available online at www.htcconnect.com and on HTC Digital Cable Channel 4.

The lineup includes the semifinals and finals of the girls’ CresCom Bank Holiday Invitational and all first round and winner’s bracket games plus other special events of the Beach Ball Classic. The Carolinas Challenge games including the East Carolina University Lady Pirates vs. the University of North Carolina Lady Tarheels game and the Providence University Lady Friars vs. the Clemson University Lady Tigers game will be streamed live at www.htcconnect.com.

“HTC is proud to be the local partner to secure this unique connection for the Beach Ball Classic for the eighth-consecutive year,” said Tom Vitt, HTC Director of Marketing. “Online viewership for the tournament has soared every year, and the 2011 Beach Ball Classic statistics indicated more than 40,848 page views, more than 9,280 visits and in excess of 5,753 visitors in the United States and hundreds more from overseas logged on to watch last year. We are also looking forward to providing television coverage again this year as an additional viewing outlet for our cable subscribers and another component of our support.”

“The partnership we have with HTC is very important to the Beach Ball Classic tournament and especially appreciated by the family members, friends and high school basketball fans who are unable to travel to Myrtle Beach over the holidays,” said John Rhodes, Beach Ball Classic Executive Director. “We are amazed each year by the online viewership numbers, and last year thousands of fans around the world in 33 foreign countries and 50 states plus Washington, DC took advantage of this inimitable opportunity made possible by HTC. We hope local hoops fans will be with us at the Convention Center for the games, but if they are unable to attend, we encourage HTC Digital Cable subscribers to watch on television this year.”

The 2011 games were viewed all over the United States and numerous international locations including Singapore, Brazil, Israel, Poland, Pakistan and Hong Kong.

All live and archived video will be available via the internet at www.htcconnect.com. HTC Digital Cable subscribers can watch on Channel 4. Fans can also view the games by visiting the Beach Ball Classic website at www.beachballclassic.com and clicking on the “Watch Live on HTC” link. A complete schedule for all three events is available at www.beachballclassic.com.

Access will be given on a first come, first served basis. Each championship bracket game will be recorded, archived and available for viewing after the game. For more information about 2012 Beach Ball Classic events, December 26-31, please contact John Rhodes, Executive Director, at 843-213-0032 or visit www.beachballclassic.com.

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