Media outlets join forces for local sports coverage

Two locally-owned news outlets teamed up this week to form a partnership that will improve sports coverage on the Grand Strand.

Grand Strand Sports Report (GrandStrandSportsReport.com) and Waccamaw Publishers (MyHorryNews.com) announced Monday they will begin sharing content and collaborating on special projects. The newspaper company and the sports website have deep roots in the community and decades of experience providing independent local news.

Grand Strand Sports Report was launched in 2011 by a pair of longtime local media members, Terry Massey and Tyler Watkins, who have a combined half-century of experience covering area sports. Massey wrote for The Sun News for 16 years and has been a professional sportswriter for more than 25 years. Watkins, who handles the radio broadcast and play-by-play duties for North Myrtle Beach High School football, has been involved in local TV and radio broadcasts on the Grand Strand for nearly 30 years.

“Grand Strand Sports Report was started for the sole purpose of providing much-needed coverage to local student-athletes,” said Massey, GSSR editor and 2012 South Carolina Sportswriter of the Year by the National Sportscasters and Sportswriters Association. “For seven years we have led the way for local online-only outlets, and this partnership with Waccamaw Publishers allows us to take our coverage to the next level.”

Waccamaw Publishers’ newspapers include the Myrtle Beach Herald, Horry Independent, Carolina Forest Chronicle, Loris Scene, VISIT!, the Horry County Business Journal and the News & Shopper. Established in 1980, the company is owned by Steve and Cheryl Robertson. Last year, Waccamaw Publishers won four national reporting awards, including a top prize for community service journalism in the National Newspaper Association’s contest.

“We’re lucky to be able to collaborate with journalists as respected as Terry and Tyler,” said Charles Perry, editor of the Carolina Forest Chronicle. “This partnership will allow us to improve our sports coverage while providing photos and news to the Grand Strand Sports Report.”

Massey will be writing feature stories for the newspapers while Waccamaw Publishers staff members will be providing content for Grand Strand Sports Report.

Expect to see award-winning photojournalist Janet Morgan’s name on some of the website’s sports photos.

“We want to build on our strengths,” Perry said. “This will help both companies, but more importantly, it will better serve our readers.”

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